You know him. You love him. You've raved about him in countless reviews. Now you get the chance to hang out with one of our Roche tasting room favorites, Jonathan!

Has Jonathan’s welcoming presence made your visit a memorable experience in the last 18 years of his tenure at Roche Winery? Did you know that his stellar hosting at our tasting room is just a side gig? This is your day to join the Roche Family as we host our friend Jonathan in his element…jamming with his band, showcasing his original tie dye clothing and enjoying the vibe with a Roche IPA in his hand!

Our barrel room will transform into a musical showcase to groove along with a live performance from Jonathan’s “Tie Dye Blues Band”. Browse and shop Jonathan's original tie-dye clothing collection, A High Standard of Dyeing, and grab some delicious Caribbean Cuisine from our food truck guest, Jamerikan Jerk.

Saturday, January 17, 2026
Sonoma Winery
22097A Bonness Road

Doors: 11:30 am
Music: 12 pm
Tie Dye Attire Encouraged

Whether you've known Jonathan for years or just discovering what makes him a favorite, this is the perfect opportunity to soak in the music, hang out, and celebrate one of the many people who make Roche Winery special.

This is a complimentary event. Dancing area and seating available. The event takes place in our barrel room, a cool (but dry!), temperature-controlled environment. We recommend dressing warmly. Walk-ins welcome!